H360

Marketplace Component

PrestashopSylusAkeneo

H360 Marketplace, a subsidiary of the "DOTIT" group, publisher and integrator of e-commerce components for Prestashop, Sylus and Akeneo.

Our expertise lies in mastering these recent platforms, supported by a complete software suite including PIM, Page Builder, DAM and Chat AI solutions.

We support our clients throughout the creation of their marketplaces or online store.

E-commerce Expertise

UX / UI and customer experience

Mobile-first and responsive design.
Intuitive navigation and high-performance search engine.
Detailed and SEO-optimized product pages.
Simplified purchase funnel (multi-seller checkout for marketplace).
Clear management of reviews, ratings, returns, and customer support.

Digital Marketing Expertise

SEO and SEA for immediate visibility.
Marketing automation and transactional emails.
Management of promotions, discounts, loyalty programs.
Social media advertising adapted to the target audience.

Logistics & Operations

Stock management and multi-store synchronization.
Order, shipping, and returns process for marketplace.
Clear delivery and returns policy.
Seller support (in the case of a marketplace) and efficient after-sales service.

Data & Steering

Definition of marketplace KPIs: transaction volume, commissions, seller and customer retention rates.
Monitoring via dashboards and analysis tools (GA4, Metabase, Power BI).
A/B testing to optimize conversion and UX.

Compliance & Legal

GDPR and data protection.
General Terms and Conditions of Sale (GTCS) adapted to the marketplace.
VAT and tax obligations for multi-sellers.
Payment security and PCI-DSS compliance.

Our
Extensions

Sales

POS
Promotions
Pricing
Loyalty system

Marketing

Marketing automation
CRM
SEO/SEM
Affiliation
Advertising

Shipping & Fulfillment

Order Management System (OMS)

Customer Support

Live chat
Chatbots

Site Optimization

Testing & segmentation
Hosting
Monitoring
Performance
Management